Giving Back by Focusing on Our Future

Giving Back by Focusing on Our Future

Giving Back by Focusing on Our Future

giving article.jpgA few months ago, Lifetime Vice President of Marketing Clint Morris was at an important meeting.  It was a meeting focusing on our future.  Surprisingly, it wasn't a meeting with one of our retail accounts, or with important government leaders.  Instead, he was at a meeting with students at Career Day at a local Utah junior high, sharing his expertise in marketing and manufacturing with our country's future leaders.

Lifetime encourages its employees to share their passion and industry knowledge in the community by volunteering to speak at conferences, career days, judging science fairs, etc.  For a change of pace with our blog, I decided to sit down with Clint for a few minutes to ask him about his recent experience.

What did you share about your job that was the most interesting to students?
The part that I felt was most interesting was the fact that the kids couldn’t grasp the idea that basketball hoops, tables, etc. were manufactured.  The fact that we take little plastic pellets and coils of steel and make stuff was a completely foreign concept.  They did think it was cool that there was a FACTORY just down the street from their school.

What did you share about your job that was the least interesting to students?
The first couple of groups had to listen to me ramble on about how cool marketing research is and how we reach out and interact with our consumer. 

What was your favorite part of participating in Career Day?
My favorite part was that I was able to share some time with my son at the school.  The second part that was cool was that the school set up the room for our presentations on Lifetime tables.  I could use the table as a prop for my presentation.  And third, I love telling the Lifetime story.  The fact that this company started in the owner’s garage by building a better basketball hoop and that we continue today trying to improve is fun to share. 

Why did you want to take time from your busy schedule and participate in Career Day?
It’s good for the kids to see a little bit of reality as they think about their future careers and educational opportunities.  It was great to give them some perspective on what would be expected of them in certain careers.  We discussed the necessity to gain as much education possible, so they can have a positive impact on their future employers and be able to support their families. 

Well put, Clint.  You see, at Lifetime, we believe it is our responsibility to positively impact the communities where we work and live.  To do this, we find many ways as a corporation and individuals to give back throughout the year.   In fact, Lifetime was recently featured in a "Giving with a Twist" article in the Utah Business magazine Giving Guide 2011 issue (pictured here) which highlighted a few of Lifetime's charitable projects such as our annual community service project, our Salute Our Troops event, blood drives, and more. 

We are certainly proud of our accomplishments and proud to be featured in this recent article.  However, at Lifetime we also know that more often than not, when you give, you actually end up getting much more in return. 

 


 

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Jan

Jan

Name- Jan

What I do for a living- First and foremost, I'm a doting mommy of a second grader and a 4-year-old, and a proud wife of a USAF F-16 fighter pilot!  In my pre-children life, I was the Communications Manager for Lifetime Products.  But, once you're a Lifetime fan, you're hooked!  So, after a few years of hiatus, I'm now a WAHM and am happily back on board at Lifetime as a freelance PR Consultant.  In addition to blogging for Lifetime, you can follow and chat with me on Lifetime's Twitter account @Lifetime365 and on the Lifetime Products Facebook page!

Topics I blog about- How I use Lifetime products in my everyday life at home, for kids parties and community activities, as well as inspiring stories... and GIVEAWAYS!  :)

My favorite products from Lifetime- 4x2 Table, 30” Personal Table, Chair, Youth Kayak, and Wheelbarrow.  Although, our Shed and Yard Cart are pretty close favorites, too!

Read all posts by Jan

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